according to another poll from The Benchmarking Co., 80% of shaving cream intended for use by men is purchased by the women in their lives. Regardless of who’s purchasing it, almost 254.5 million shaving products were filled in the U.S. in 2014, according the Consumer Specialty Products Association. Shaving foam keeps on trend with consistent innovation. Barbasol now features rust-proof aluminum bottoms on all 6oz. and 10 oz. sizes. Developed by Crown Aerosol Packaging USA, the rustproof 16 Spray November 2015 aluminum bottoms enhance the package performance while improving the overall consumer experience. Acure Foaming Shaving Gel is an all-natural shave gel that dispenses and foams “just like Dad’s,” and is packaged in recyclable PET container with a patented air compression dispenser from Airopack that creates a foam packed with soothing aloe, calendula and blue chamomile. The Total Male… It’s not just the face that counts, personal care products for the body are increasing in popularity, as well. Bayer updated its packaging for its Tinactin Antifungal Liquid Spray, which relieves burning and itching and helps cure and prevent most athlete’s foot. Bayer also revamped its Dr. Scholl’s Odor-X Foot & Sneaker Spray Powder, which helps prevent most athlete’s foot with Tinactin tolnaftate antifungal medication. It also destroys odor instantly when used on feet and in sneakers. Both products utilize the Vail Twist to Lock accessory on VX valve from Aptar. The AP/Deo market is heating up with fun-looking offerings to engage the male consumer. Kevingston Deodorant comes in 160mL cans from Ball that feature athletic cartoon characters. Instead of scents, consumers can pick their favorite sport: Football, Rugby, Tennis, Polo, Pesista (weightlifting), Basketball and Surfing. Degree Men MotionSense Dry Spray Anti-Perspirant from Unilever goes on instantly dry for a cleaner feel. The 48-hour MotionSense formula provides motion-activated It’s a man’s world…
Spray November 2015
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