Spray Patterns AVA CARIDAD
Editorial Director
54 Spray July 2018
Rebecca Pow, local Member of Parliament, recently visited
aerosol filler Swallowfield in Wellington, UK. With more
than 70 customers, producing upwards of 1,700 products,
Swallowfield is an employer of more than 300 people
locally. The company was established by chemist Walter
Gregory and began as a simple pharmacy in Wellington
nearly 150 years ago. According to the company, it quickly
developed into a personal care manufacturer, eventually
filling its first commercial aerosols in 1950. Pow visited
the company to learn about how it has phased out microbeads
and taken measures to reduce packaging and make
it biodegradable. Pictured: Pow (left) with Swallowfield
CEO Chris How.
The Western Aerosol Information Bureau (WAIB) recently announced
its Board of Directors for 2018:
Officers:
President: John Davis, PLZ Aeroscience
Past President: Roger Vanderlaan, Shield Packaging of CA
VP: Steve Sanchez, Aeropres
Secretary: Ellen Melnitzke, Rackow Polymers
Treasurer: Mike Thaete, Aptar B&H
Directors:
Randy Barry, WD 40 Co. • John Blum, Ball Aerosol • Ian Fishman,
220 Laboratories • Paul Gardner, Blaster Corp.• Jim Johnson, CRC Industries
• Charlie Ortmann, Diversified CPC Intl. • Hunter Williams,
Summit Packaging
In the past year, the Alliance for Consumer Education (ACE) has witnessed
an increase in Internet-fueled “challenges” involving product abuse.
Such “challenges” encourage children, teens and even adults to put themselves
and others at risk by misusing and abusing products.
The “Deodorant Challenge,” in which children and teens injure themselves
and others by holding aerosol deodorant directly onto skin for an
extended duration, has recently resurfaced. Personal deodorant aerosol
sprays cool the skin and can cause frostbite and skin damage when the
product is misused.
ACE is extremely concerned about the normalization of product abuse
and the harm it can do to young people. “Deodorant aerosols, like other
consumer aerosol products, are safe when used properly,” ACE Executive
Director Sara Stickler stated. “Parents and role models play an important
part in teaching young adults to read labels and to use products correctly.”
ACE also encourages teens to encourage one another to make good
choices through its peer campaign called Some Things Aren’t Worth the Try.
Beauty company L’Occitane en Provence has expanded its
experiential retail strategy with the launch of the L’Occi
Truck—the brand’s first-ever traveling shop. Inspired by the
vintage French Citroën H Van, often used by small-town
French farmers, the retro-designed truck is clad in L’Occitane’s
signature Provençal sunshine yellow. Customers are invited to
view the internal shelving display filled with an assortment
of product as well as relevant campaign imagery. A tester-rail
and foldable display counter features an interactive station for
passersby to test and play with products. A large exterior screen
displays video content showcasing the Provençal lifestyle and
brand history.
L’Occi Truck kicked off in Washington, DC at the Cherry
Blossom Festival in April and will stop throughout key cities
and regions in North America, including New York and Popup
at The Grove in Los Angeles in October.
Johnson & Johnson recently celebrated the official opening of
its new Asia-Pacific headquarters in Singapore. The regional
headquarters brings together more than 1,400 employees from
its consumer, pharmaceutical and medical devices businesses.
Located in Singapore’s Science Park, the complex houses three
new key facilities—a leadership lab, a design lab and a Johnson
& Johnson Human Performance Institute—which, according
to the company, will spur innovative ways of working in
the region and drive deeper collaboration with partners across
the entire health care ecosystem, including government bodies,
health care agencies and academic institutions.
Source & photo: Wellington Weekly News