Brazilian aerosol market
stays steady
Personal Care leads consumption in 2017
The Brazilian Aerosol Association
(Associação Brasileira de Aerossóis e
Saneates Domissanitários or ABAS)
recently released its 2017 aerosol statistics
for Brazil. The report revealed total aerosol
consumption was over 1.2 billion, showing
growth of just under 1% from 2016.
Personal Care dominated the product
categories with 58% of the market; Deodorants
accounted for a whopping 91% of the
Personal Care category. The Insecticides
category followed at 17% with Household
Care another major player at 11%.
Brazil imported 25%
of its aerosols in 2017
while it produced 75% of
its aerosols within its borders.
This is an increase
over the 70% of aerosols
produced at home in
Brazil in 2016. Spray
38 Spray July 2018
Growth of Aerosols in Brazil
Division of the Brazilian Aerosol Market in 2017
Produced vs Imports in Brazilian Aerosol Market 2017
Coffee Man 48-hour
Antiperspirant offers
the Brazilian consumer
“intensive protection and
active freshness.”