Continued from page 22 • Consumer demand for variety: from bargain products to premium products Machine suppliers can supply extremely flexible machinery to respond to brand owner’s demands. An example is a modern impact extrusion (IE) aerosol can making line, which can adjust to different can sizes and shapes in order to make specific designs for premium brands. Machine suppliers offer highly efficient lines in order to manufacture the lightest metal can with the least cost. An example may be IE lines, including ironing machines, or Draw & Wall Ironing (DWI) lines that produce the lightest possible cans, which could be used for commodity packaging and help brands to supply best cost/best value consumer products. • Container design and sampling of cans In the good old days, a machine supplier just supplied a machine. Today, the scope of supply is not only a full set of interlinked machines, but the process technology and can design, as well. To do this, every machine supplier has a test field for testing new containers and making samples of new cans. This helps reduce time to market and helps give consumers what they want. This can help to create diversity in packaging and make the aerosol business more sustainable. Economic responsibility The global aerosol market produces approximately 14 billion cans annually, with approximately 50% made of steel and 50% made of aluminum. Mall Herlan and other firms manufacture machinery to make monobloc cans, which, in the past, have only been made from aluminum with a target market of personal care aerosols. The diagram to the right indicates the worldwide growth of aluminum aerosol can production from 2004 to 2011. The growth of aluminum aerosol can, as previously mentioned, is mainly supported by the personal care business. Other market segments, such as technical products or home care products, mainly use welded three-piece tinplate steel aerosol cans. Mall Herlan identified these market segments (technical and home care) as potential areas of growth for its customers, i.e. the manufacturers of monobloc cans. We consider it our economic responsibility to create new packaging and design new machinery for these markets to support sustainable growth of the monobloc industry. The answer is a monobloc tinplate can for products that are traditionally packaged in three-piece cans. The photo below shows the world’s first tinplate monobloc aerosol can designed and manufactured by Mall Herlan. The can uses less metal than a three-piece can, has no seam and no weld and is made of one piece of very rigid metal. Shaped aerosol cans Mall Herlan claims the world's first tinplate monobloc aerosol can A look inside one of Mall Herlan's facilities 24 Spray December 2014 Sustainable Aerosol Packaging
Spray Dec 2014
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