Market Beat New report on Chinese and global aerosol industry Research & Markets has published Research Report on Global & China Aerosol Industry, 2013–2017. Global consumer markets suffered critically in the financial crisis in 2008, said the report. As a result, Chinese consumers curtailed unnecessary expenses, which in turn made market demand decline. As a consequence, global aerosol output volume also declined. However, since 2010, global markets have gradually recovered, and in the past few years, global aerosol output volume showed a rising trend. It increased from 12 billion cans in 2006 to 14.4 billion cans in 2012, with a compounded annual growth rate (CAGR) of 3.1%, according to the report. China has become an important aerosol producer, aerosol original equipment manufacturer (OEM) and aerosol consumer globally. It is estimated that the global output volume of aerosol products will exceed 16 billion cans by 2017. The CAGR will maintain approximately 3% during 2011–2016. The proportion of Chinese aerosol output volume in the world will increase from 11.2% in 2012 to 18.8% in 2017. Aerosols are direct-to-consumer products. In recent years, Chinese consumer markets have developed rapidly, creating a greater market demand for aerosols. With the continuous development of the national economy, Chinese consumers’ consumption levels have increased, the quality of life and spending habits have changed and knowledge of aerosol products has deepened. All of this may encourage the consumption and output volume of aerosols, and China’s aerosol industry may enter a rapid development stage. According to China Research & Intelligence, the annual output volume of aerosol products will reach 3.15 billion cans by 2017 and the annual per capita consumption will reach the world average. Key topics covered in the report are Related Concepts of Aerosols; Global Aerosol Industries 2008–2017; Supply & Demand of China’s Aerosol Industry; and Top Five Enterprises in China’s Aerosol Industry. Global Disinfectants Industry Global Disinfectants Industry, a new market research report available from Reportlinker.com, analyzes the worldwide markets for disinfectants in US$ millions in the categories of Aerosols and Non- 12 Spray November 2013 Aerosols. The specific, end-use segments analyzed are Industrial Processing, Pharma & Health Care, and Consumer & Other Applications. The report provides separate, comprehensive analytics for the U.S., Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2010 through 2018. Also, a six-year historic analysis is provided for these markets. The report profiles 235 companies, such as 3M, Ecolab, Henkel, Kao, Prestige Brands, Procter & Gamble, Reckitt Benckiser, SC Johnson & Son, Diversey, Clorox, Unilever and Zep. Developing countries demand more scents The pleasant odor of oranges, the freshness of a sea breeze or the warm smell of wood—all of these impressions are connected to a variety of positive experiences. Not only fully developed industrial countries explore this potential to the fullest, also in developing and emerging countries the number of customers demanding fragrance products is rising, according to market research company Ceresana. Revenues in the fragrances industry are likely to continue to develop at dynamic rates in the future. “We forecast global revenues of more than $15.6 billion to be generated in 2019,” said Oliver Kutsch, CEO of Ceresana. Particular growth engines are the emerging countries in South America and Asia-Pacific. Due to the economic development of many of these countries, an increasing part of the population has access to products enhanced by added fragrances. A growing middle-class disposes of an increasing income that allows them to purchase and consume such products. Urbanization trends in already highly industrialized countries continue as well; consumption of scented products in cities is higher. The fragrances industry is affected by a strong push for innovation, as competitors try to establish a unique position by developing innovative new products. The general trend in fragrances is likely to continue to develop at the favor of exotic varieties, said Ceresana. Customers that get to know these scents due to ongoing globalization are increasingly demanding such products. At the same time, the high pace of life many people experience also increases demand for harmonic fragrances that allow them to enjoy short moments of relaxation. In most application areas, the fragrances industry is keen to achieve a sustainable industrial culture. Customer demand for sustainability results in efforts to optimize ecological, economic and social aspects. The objective is to develop and manufacture natural products that pose no risk to human beings and the environment. Products made from renewable resources that can be processed without hazardous substances in particular are appealing to producers and consumers alike. Personal Care Market Ripe for Acquisitions The U.S. cosmetics and toiletries market continues to perform well, posting 3.4% growth in 2012, with sales signifying success for both key and niche industry players, according to the recently published Cosmetics & Toiletries USA report by global consulting and research firm Kline & Co. However, it is at the macro level that the flourishing personal care market is offering the most promise. Procter & Gamble (P&G) maintains its lead in the U.S. personal care market; however, its market share across multiple categories is being challenged. With the exception of P&G, major companies—in particular, L’Oréal and Estée Lauder—are enjoying steady growth. Of particular note, smaller companies are making strong headway and highly viable impressions. Within the presently fertile mergers and acquisitions (M&A) climate, smaller companies are increasingly attractive acquisition prospects by larger, cashed-up and savvy players. As a telling example, earlier this year, L’Oréal’s CEO Jean-Paul Agon announced that he was ready to make important acquisitions to maintain growth, and this has already been borne out by the recent acquisition of Interconsumer Products, one of Kenya’s largest manufacturers of personal care and beauty products. Eric Vogelsberg, Senior VP at Kline’s M&A Advisory, remarked, “Clearly, companies continue to emphasize growth agendas and make significant funding available—both strategic and financial sponsors—to realize such aspirations. Such an improving environment is increasingly attractive for M&A and a growing number of smaller, often privately held, cosmetic and toiletry companies are contemplating, developing, and/or executing exits. As such, 2013 portends to offer even greater deal flow as many companies look to invest in new growth opportunities.” Kline’s “Minor Companies” chapter from the report, consisting of almost 150 profiles of smaller and especially dynamic cosmetic and toiletry companies, reveals particularly promising companies that have been identified as positive net-value prospects and are also presently competing in segments that are expected to post higher-than-industry-average growth.
Spray November 2013
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