The new WAIB Board: Seated–Steve San- chez, Aeropres Corp. (VP); Roger Vander- laan, Shield Packaging of CA (President). Middle Row–Ellen Melnitzke, Rackow Polymers (Secretary); Paul Gardner, Blaster Corp.; Randy Barry, WD-40 Co.; and Mike Thaete, Aptar B&H (Treasurer). Back row–Ben Heimann, PLZ Aerosci- ence; Jim Johnson, Sherwin Williams; Kent Houser, Cobra Plastics; and Chad Moline, Spray Products Corp. Not pictured: Ian Fishman, 220 Laboratories and Charlie Ortmann, Diversified CPC Intl. and no product feel. Customers want hairstyles and products that Kristin Power, Consumer Specialty Product Association (CSPA) help them in every day life. They are looking for products that Director, State Affairs, West Region, presented California’s Safer take care of more than one of their hair challenges and are multi- Consumer Products Regulation. functional. One example is dry shampoo; not only does it help California’s landmark approach to Safer Consumer Products remove impurities and oil but it also adds volume. Stylists use it is a proposal “that requires manufacturers to seek alternative often as a base for updos to help them save time. ingredients in widely used products, offering California industry the Products that are easy to use, quick and mess free are what opportunity to lead the way in producing safer versions of goods hairdressers and consumers are looking for. They want beautiful already in demand around the world.” It is a “four-step continuous, styles that have body, movement, shine, smoothness, control and science-based, iterative process to identify safer consumer product memory, but they don’t want product feel. This is challenging for alternatives.” formulators, but it is the trend, especially with aerosol products, for This entails that the Dept. of Toxic Substances Control (DTSC) blow drying and finishing. releases its Chemicals of Concern (COC) list. The DTSC prioritizes continued... November 2012 SPRAY 41
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