Japanese pump market bounces back after a challenging year… Chairman, aerosol iyoumei KoBayashindustry Newspaper Co., Ltd.By Apumps will be marketed in Japan this year. In mini-trigger product applications.Trigger-pumps are an increasingtrend due to the expansion ofJapanese Aerosol, approximately 600 millionccording to a survey by theIndustry Newspaper 2011, 585 million pumps were marketed in Japan, which Last year, Kobayashi Pharmaceuti- was a less than a 1% decrease from the previous year. cal’s “Shirt Cool” cooling spray In 2011, pump manufacturing plants suffered damage for clothes and “Mamepika,” by the earthquake disaster in March, and an autumn Lion’s bathroom cleaner were flood in Thailand affected several factories, so sales popular, with sales of 30 million units didn’t go well last year. each. These products saw steady sales Of the total 585 million pumps sold, about 177 mil- this year and the mini-trigger has now Far right: lion were 1-3cc dispenser pumps. Sales of other kinds of been adapted to many other prod- Mamepika bathroom pumps in 2011 were as follows: about 121 million finger- ucts. The market was led by Yoshino cleaner from pumps; about 120 million trigger-pumps; 91 million Kogyosyo (42%) followed by Can- Lion one-drop lotion pumps; 14 million HVD/airless pumps; yon (35%), Mitani Valve (13%), 45 million foam pumps and 18 million others types of Kono Jushi Kogyo (5%) and pumps were marketed in Japan in 2011. Tsubakimoto Kogyo (4%). This year, recovery from the earthquake and the flood Sales of one-drop lotion disaster is rapidly progressing and some plants in Thai- pumps have been declining in land have moved their production sites. This means the past few years, but 2011 that production capacity and demand in the Japanese sales were slightly higher than pump market has almost completely recovered in 2012. in 2010. Production volume this This year’s market is expected to grow bigger than that year is forecasted to stay at the of last year. same level as last year. The market The 3cc dispenser pumps are mainly used for hygiene was led by Yoshino Kogyosho (45%), followed by Mitani products, such as shampoo, hair conditioners and body Valve (33%), Presco (19%) and Aptar B & H (2%). soap. Sales of these pumps have been decreasing due to The market for HVD/airless pumps market was led by Below: Febreze an increase in the popularity of refill pouches. Addition- Presco (36%) and followed by Yoshino Kogyosyo (30%) and Air Effects New ally, the flood damage in Thailand last autumn affected Mitani Valve (28%). Zealand Breeze the supply chain, although the damage has been rapidly Sales of foam pumps have been rapidly decreasing since last Air refresher repaired. The Mitani Valve factory has been moved autumn. Foam pump applications have expanded from P&G to the southeast area of Thailand and has been to hand soap, dish soap and hair dye since the recovering its capacity. middle of 2000s. Cleansing product sales grew On the other hand, 1cc dispenser pumps as well in 2011, but recent sales of hair dyes kept up steady sales, and were used mainly have declined. The hair care market was led for face cleansing products. The 1-3cc dispenser (with strong sales of hair dye) by Daiwa Can pump market was led by Yoshino Kogyosyo (55%), followed by Yoshino Kogyosyo (44%) (55% of market share) followed by Mitani and Kono Jushi Kogyo (2%). Valve (23%), Kono Jushi Kogyo (17%) and In summary, the Japanese pump market Canyon (6%). suffered from the effects of 2011’s earth- Finger pumps are used for various prod- quake disaster in Japan and flood damage ucts, including skin care and nasal/oral sprays. In in Thailand, but continued to produce a 2011, finger pumps were in demand due to “hit” steady volume, similar to that of the previ- products such as body cooling sprays for use ous year. The market in 2012 will increase in summer heat waves. That trend is also slightly over 2011. Over all, the pump continuing this year. The market was led by market was led by Yoshino Kogyosyo (45%) Mitani Valve (37%) followed by Yoshino followed by Mitani Valve (24%), Canyon Kogyosyo (31%), Tsubakimoto Kogyo (the (9%), Kono Jushi Kogyo (7%), Presco importer of the Calmar U.S. products) (5%), Daiwa Can (4%), Tsubakimoto (3%) (11%), Presco (6%), Aptar Pharma Japan and others. (4%), Aptar B & H (4%) and Koikekagaku, the importer of Coster products (3%). Sala pump shampoo from Kanebo November 2012 Spray 39
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