June 2014 SPRAY 13 Numerous new skin care products are utilizing the power of pomegranate, such as Weleda Pomegranate Firming Serum which aids the skin’s ability to regenerate and reduce signs of aging while moisturizing. Additionally, The Body Shop launched a Pomegranate Firming Serum, while Alterra for Rossmann drug stores unveiled Pomegranate Intensive Serum and Arya Laya launched Hylaluron Plus Gel with Pomegranate Extract. All products utilize Mega Airless dispensers. Making Scents of Body Care Young women “care less about what store they are buying at, and more about the product and the product features,” according to Virginia Lee, Senior Research Analyst at market research firm Euromonitor International. Convenience is key for time-starved shoppers, as department stores have limited hours and limited locations, whereas the average drugstore is open for a much longer period of time and has numerous locations. For example, CVS Pharmacy is catering to the “masstige” set with new introductions to its fragrance and body care line, Essence of Beauty. The expanded and refreshed bath and body collection delivers four new fragrances created by renowned perfumers and features formulations with premium ingredients. The Essence of Beauty Fine Fragrance Collection now consists of fourteen distinct scent offerings, including four new master-crafted scents: Secret Woods (pomegranate, soft jasmine petals and vanilla musk): Forever Paris (Parisian roses, tulips and strawberry); Wind Kissed (cotton flower, mimosa and white amber); and In The Tropics (pink grapefruit, juicy pomelo, wild agave, cyclamen flowers and sandalwood cream). COMMITTED TO SHAPING YOUR PRODUCT’S FUTURE A Partner You Can Rely On For Packaging Designed to Leave a Lasting Impression. Custom Crafted Stand out with packaging uniquely engineered for you. Stunning Design Capture your customer’s eyes and minds. Specialty Shapes Enhance product usability and reinforce your brand. cclcontainer.com
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