aerosol foods,continued from page 15 are 100% pure product, with no propellants, preservatives or additives. Products also stay fresh longer and are ecofriendly due to a bag-on-valve (BOV) packaging system. This system protects product from the spoiling influences of light and air, keeping the contents fresher for longer. No chemical propellants or additives are needed to dispense the products and every component of the packaging is 100% recyclable, according to BOV Solutions, who supplied the packaging. BOV Solutions states it is the A Matter of Convenience first bag-on-valve manufacturer to become Safe Quality Food Institute (SQF) Level 3 certified, indicating a comprehensive implementation of food safety and quality management systems development. Available in select retailers and online beginning last May, Serendipity Salad Dressings and Dips show that “healthy food” and “great flavor” can go hand in hand. Made of real dressing and in six flavors, including Blue Cheese, Honey French, Caesar, Ranch, Creamy Italian and Thousand Island, Serendipity is only 15 calories per serving. It has 90% fewer calories, carbs, sugar, fat and sodium than other leading dressings and has no trans-fat, cholesterol, artificial colors or sweeteners. Serendipity’s delivery mechanism, from Clayton Corp., aerates the dressings and dips as they are released, allowing it to hold a “whipped” profile. Because of the whipped nature of the product, Serendipity also has built-in portion control. Created by New York investor and entrepreneur Jimmy Lee, Serendipity was born in part, thanks to Lee’s background as a healthcare venture capitalist. “Working as an investor in startup drug and medical device companies, I became all too familiar with the long-term effects that poor dietary habits can have on overall health,” said Lee. “I thought focusing on the root problem of obesity, diabetes, and cardiovascular disease through healthy eating was a more productive route than finding costly and difficult ‘cures’ that are ineffective. Serendipity was born out of a desire to spur easy healthy eating habits without sacrificing taste.” While developing the product, Lee connected with celebrity chef David Burke, who liked Serendipity’s product so much he joined the company as the Chief Culinary Advisor. Liquor Whipped from Temperance Distilling Co. is a vodka-infused whipped cream with a delicate blend natural flavors and the light creamy texture of decadent whipped cream to liven up parties, top off drinks or enhance desserts. Flavors include Chocolate, Vanilla, Irish Mint, Piña Colada, White Chocolate Peppermint (in both a Christmas and St. Valentine’s Day decorated can), Caramel, Key Lime Pie, Orange, Strawberry, Raspberry and Cherry. Not only is there real whipped cream infused with alcohol, but now there’s real 16 Spray July 2013 Continued on page 82
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